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browse archive
12 Feb 10
There's a long, long way to go...
Content Strategist Read all Frank's posts
The gap between what we know and what some of our audiences do is still very wide.
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24 Sep 09
Top CEOs not engaging with social media
Content Strategist Read all Frank's posts
A recent report shows that social media engagement among of Fortune 100 CEOs is very limited.
8 Jun 09
Corporate use of social media
Account Director Read all Rebecca's posts
Conversations are happening. Why aren't more companies exploiting social media?
15 Apr 09
Has the corporate web site had its day?
Senior Content Strategist Read all Martina's posts
The corporate web site is on trial. In some quarters, it has already been condemned. The charge? Irrelevance
17 Mar 09
Skittles' social media experiment: what might it mean for corporate communications?
Senior Content Strategist Read all Martina's posts
Skittles turned its site over to social media. Is there anything corporates can take from this approach?
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